Leadership Team

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Laurie Smock

Vice President

Laurie Smock, Vice President at North American Video (NAV), was recently named one of Security Systems News’ “20 under 40”, an annual honor given to a small group of young talented individuals in the security industry who have shown notable leadership skills. Laurie is responsible for large systems gaming sales and integration projects across the US, Latin America, and Asia Pacific, along with the management and continued expansion of NAV’s sales team. As a member of NAV’s senior management, Laurie is instrumental in directing the strategic vision of NAV’s business, reviewing new technologies to ensure customer demands are met and managing NAV’s portfolio of manufacturer partners. As NAV’s profile grows across vertical markets, Laurie manages a fast-growing list of vendor relationships. With the keen ability to coordinate and balance customer expectations, budgets, regulation compliance and new technology offerings, Laurie is a central point of intelligence driving the success of NAV’s integration business. 

A fourteen year industry veteran, Laurie has extensive experience with every facet of the integration business process – from sales, customer relations and support, to order processing and project completion. Her overall management of corporate workflow is a primary driver of NAV’s growth and profitability. She has worked on many of the largest gaming and non-gaming projects in the world, creating longstanding relationships with clients and manufacturers while earning a reputation as a go-to source of technical knowledge and expertise for some of the largest names in the industry. Her close interaction with clients and the intricacies of their installations has also further honed Laurie’s innate ability to best identify, resolve and manage clients’ video surveillance and security systems needs.

Laurie has also shared her industry expertise through numerous articles she has authored for security professionals in both print and electronic media, and is widely regarded as an industry expert in gaming surveillance which has results in frequent speaker engagements at industry tradeshows and functions.

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Dan Scroggins

Director of Sales & Marketing

Dan Scroggins, Director of Sales & Marketing at North American Video, is responsible for managing NAV’s West Coast sales team and all marketing activity for the company.

Before joining NAV in early 2013, Dan held positions in several different areas of the video security industry. During his 8 year tenure at Pelco, Dan served as the Director of Gaming Segment Sales, where he was responsible for the company’s relationships in the US gaming business. Dan also held the position of Senior Product Manager for Pelco’s highly successful $200M positioning systems product line. Prior to Pelco, Dan was able to develop his unique perspective on the security industry through positions as a commercial integrator, a manufacturer’s sales representative, and as a project manager focused on network distribution.

Dan holds two bachelor’s degrees from San Diego State University, as well as several industry certifications, and lives in California with his wife and four children.

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Jason Woodward

Director of Operations

Jason has been with North American Video for over ten years and is responsible for overseeing all operations and engineering across the country.  Starting as a technician, Jason transitioned through multiple roles within the company before earning the title of Director of Operations.  He is responsible for ensuring all projects including installations and service are delivered on or ahead of schedule, and to the quality standards that NAV customers have come to expect.  He also leads NAV operational training process in order to ensure that the NAV team remains at the leading edge of security and surveillance technology.

Prior to joining NAV, Jason served four years in the United States Air Force as a Crew Chief in support of an F16 Fighter Squadron. He served both in the US and overseas before receiving an honorable discharge at the end of his tour of service. Jason has been involved in hundreds of casino projects that range from system retrofits to new construction. Jason has a bachelor’s degree from American Military University and holds several surveillance and access control industry certifications.

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